People ask us this all the time.
Usually with a smile.
Sometimes with a raised eyebrow.
I'm a physician and Meg is a design executive, so the name of our company is not necessarily what people expect.
We spend our days talking about recurrent UTIs, hormones, microbiomes, anatomy, and women's health. We are serious about science. We built our company because we experienced these problems ourselves and were frustrated by the lack of effective solutions.
So why the name Good Kitty?
Because we're tired of pretending that women's bodies need to be hidden behind clinical language, euphemisms, or embarrassment.
For generations, women have been taught to soften the conversation. To whisper. To make ourselves smaller and talk around our bodies instead of about them.
We don't believe that serves anyone.
Look, women have vaginas. Women have vulvas. They get UTIs and yeast infections.
They go through menopause. Women experience pleasure, pain, frustration, and change.
None of that should be controversial, shameful, or difficult to discuss.
When my co-founder and I started this company, we knew we wanted a name that felt human.
Not sterile or corporate.
Nor embarrassed.
Good Kitty is a little irreverent. It’s playful. And maybe even a little provocative.
But that’s the intention.
The old guard would probably prefer that we keep whispering.
But we're not interested in whispering. We loudly say we want women to feel good in their bodies.
The name is about ownership. It refuses the idea that femininity has to be sanitized before it can be respected, and it makes room for honest conversation about women's health without shame, apology, or discomfort.
The best women's health companies don't just create products. They give permission to talk openly, ask questions, and to stop feeling embarrassed about normal human experiences.
Good Kitty is our way of extending that invitation to our family of sisters.
Because this part of your body isn't something to hide.
It's extraordinary, resilient, and quite literally responsible for creating every human being who has ever lived.
And after centuries of being told otherwise, we think it deserves something simple:
Kindness.
We think it deserves to be called good.
People Ask Us This All the Time
Why is your company called Good Kitty?
Because we believe women's anatomy shouldn't be hidden behind euphemisms or shame. The name is playful, memorable, and invites more honest conversations about women's health.
Is Good Kitty a serious medical company?
Yes. Good Kitty was founded by a physician and a design executive after both experienced recurrent UTIs. Our products are built around clinically studied ingredients and evidence-based education.
Isn't the name controversial?
Some people think so. We think discomfort says more about our culture than our name. Women's bodies shouldn't require sanitized language before they deserve respect.
Does the name refer only to sexual wellness?
No. Good Kitty is about the full spectrum of women's health, including recurrent UTIs, menopause, hormones, the microbiome, anatomy, and overall intimate wellness.
Why not choose a more clinical name?
There are already plenty of clinical names. We wanted a brand that feels approachable, human, and removes some of the embarrassment that keeps women from seeking information or help.
Frequently Asked Questions
Why is talking openly about women's health important?
Open conversations help reduce stigma, encourage earlier treatment, improve education, and remind women that common conditions like recurrent UTIs and menopause are normal medical experiences, not personal failures.
Can language really affect healthcare?
Yes. Shame and embarrassment often delay care. Creating more comfortable conversations can help women ask questions sooner and seek treatment without feeling judged.
Who founded Good Kitty?
Good Kitty was founded by Dr. Meghan Blake, a physician, and Meghan Carozza, a creative executive, after both experienced recurrent urinary tract infections and wanted better, science-backed prevention options.
